Graphic Design School - Alan Swann
If you’ve read the review of Design and Layout, you’ll already know that we are all graphic designers, and each time we produce a document or give a presentation we display our design skills, or not. Communicating anything through words or words and images is a graphic design task and effective design helps make the message more accessible, more easily understood and thus more effective.
The book is divided into three sections
- · The Language of Design
This provides an understanding of the basics of design such as use of colour and exploring design ideas.
- · Principles and Techniques
This outlines ways in which design can be used to influence the effectiveness of communicating information and ideas.
- · Commercial Practice
Here are examples from different industries of how design has been applied with explanations of how and why different techniques have been used.
- If you want to dip your toe into the topic if using design to make your communication more effective then I recommend Design and Layout. If you’ve read that and like what you’ve produced, then Design School might help you take your ideas a step further.